Overview
Manager of Influencer Marketing Jobs in Los Angeles, CA at Newhouse
Title: Manager of Influencer Marketing
Company: Newhouse
Location: Los Angeles, CA
Newhouse is a leading independent marketing and communications agency that serves the entertainment industry and various brands in the automotive, finance, and DTC verticals.
We are looking for an Influencer Marketing Manager who resides in the Los Angeles area. The ideal candidate will possess superior communication skills, keen attention to detail, and a desire to build valuable working experience with a select portfolio of clients who are also household names.
Job Responsibilities include:
- Campaign development: Work with the strategy team to ideate and develop engaging influencer campaigns
- Creator Discovery: Generate thoughtful target lists of influencers based on campaign KPIs
- Content Briefs: Craft detailed creator briefs around key program objectives and creative goals
- Contract negotiation: Assist with negotiating and executing contracts with influencers
- Onboarding: Onboard and oversee creators as they plug into the overall marketing program
- Communication: Serve as the main point of contact for creators, maintaining daily communication with them and their reps
- Monitor: Ensure that creator content meets brand standards
- Trends: Stay up to date on social media and creator trends
- Budgeting: Assist with managing campaign budgets to ensure profitability
- On-Site: Cover in-person creator events
Qualifications
- Educational Background: Bachelor’s degree in Marketing, Business, or a related field.
- Professional Experience: At least 1 year of experience with a brand or agency in a similar capacity
- Skills: Strong analytical skills, proficient in data analysis tools, and excellent at presentation software like Google Slides
- Communication Skills: Exceptional communication skills, with the ability to articulate campaign goals and objectives
