Overview

General Manager- Private Label Jobs in United States at DSJ Global

Title: General Manager- Private Label

Company: DSJ Global

Location: United States

Position Overview

Our client is a leading food and beverage manufacturer seeking a General Manager, U.S. Private Label to lead profitable, scalable growth across its private label business. This role owns the end‑to‑end commercial engine-from pipeline development and RFP pursuits through commercialization and launch stabilization-while ensuring opportunities align with network capacity, operational fit, and overall business economics.

This leader carries full P&L responsibility for the U.S. Private Label business and partners closely with executive leadership to manage cross‑functional trade‑offs related to capacity, mix, complexity, and shared resources.

Key Responsibilities

Strategy & Growth

  • Develop and execute annual and multi‑year private label growth strategies, including target customers, channels, categories, and value propositions
  • Build and manage a prioritized pursuit roadmap aligned with plant capabilities, capacity, and profitability thresholds

P&L Ownership & Financial Performance

  • Own revenue, margin, cost‑to‑serve, and overall P&L performance
  • Partner cross‑functionally to deliver annual operating plans and long‑range growth targets
  • Ensure disciplined business cases for bids, expansions, and pricing decisions

Commercial Leadership

  • Lead and develop teams across account leadership, RFP/bid management, and commercialization
  • Drive negotiation excellence, customer retention, and long‑term partnership growth

Deal Qualification & Governance

  • Establish rigorous bid qualification standards (feasibility, complexity, service terms, lead times, operational fit)
  • Elevate opportunities requiring cross‑business trade‑offs through executive governance forums

Commercialization & Launch Execution

  • Own award‑to‑shelf execution including specifications, packaging approvals, item setup, production slotting, and distribution onboarding
  • Lead stage‑gated governance and ensure post‑launch stabilization during the first 8-12 weeks

Demand, Service & Complexity Management

  • Ensure demand signal integrity in partnership with Demand Planning and S&OP
  • Manage customer scorecards, escalations, corrective actions, and service performance metrics
  • Actively manage SKU mix, complexity, and margin trade‑offs

Quality, Compliance & Cross‑Functional Execution

  • Ensure programs meet quality, regulatory, and operational feasibility requirements
  • Remove cross‑functional blockers with urgency and accountability

Executive Communication

  • Provide clear, decision‑oriented updates to senior leadership on performance, risks, outlook, major wins/losses, capacity constraints, and margin impacts

Qualifications

  • 12-15+ years of commercial leadership experience within CPG and/or beverage manufacturing
  • Prior experience in private label and/or contract manufacturing environments
  • Proven success leading RFP processes, complex negotiations, and large customer relationships
  • Strong cross‑functional leadership across Supply Chain, Quality/Regulatory, R&D, and Finance
  • Highly analytical with a strong grasp of economics, cost‑to‑serve, and operational feasibility
  • Bachelor's degree required

Preferred Experience

  • Beverage category experience (aseptic, ambient, and/or chilled)
  • Experience managing broker networks and third‑party retail execution
  • Strong commercialization and stage‑gate governance background
  • CRM and TPM adoption leadership
  • Strategic, data‑driven leader with strong execution discipline and collaborative style

Desired Skills and Experience

CPG, Private Label, Co-Manufacturing, P&L, Profit & Loss, Commercialization, Strategy, Growth, Leadership, Product Launch, Operations, Manufacturing

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